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    Apr
    22

    Solid or Soft?

    A marketing study from Cobalt group found that 55% of leads generated from the Internet resulted in a sale. Now for the bad news; only 10% of the 55% went to the “intended” seller. These results were for car dealers however there are some lessons to be learned for dentists as well. The survey identified different types of Internet prospects, […]
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    Apr
    07

    Understanding Google’s New Ranking Rules

    There is a great deal of buzz in the online world about the new Google ranking rules that go into effect April 21. Is it time to panic? Will your website disappear from Google? Relax, if you have been following our advice when it comes to dental web pages the big changes should not have much effect on your dental […]
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