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Feb
18

A Strong Instagram Presence in the New Year

Is one of your New Year’s resolutions to keep current with your social media platforms? Then you’re in luck! Today we are discussing how to best strategize for a strong Instagram presence. In the new year, Instagram continues to play an important, if not the most important, role for businesses investing time in social media for marketing purposes. This year […]
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Feb
04

Sesame Social Suite FAQs or: How to Stop Worrying and Excel at Social Media

One of the greatest, but also most terrifying, aspects of social media is the evolution of it. It’s ever-changing, never fitting into a singular mold for too long, allowing for creativity amongst its user base as well as the chance for originality to take center stage. In theory, it sounds spectacular, but putting it into practice, especially when you’re new […]
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Dec
06

How SEO and Social Work Together

Peanut butter and jelly. Sonny and Cher. Seattle and rain. These are just some iconic duos that have always worked together. They are the yin to their yang, the Harry to their Sally, the… well you get the picture. Most things have a perfect partner, and Search Engine Optimization (SEO) and social media are no exception. It is not uncommon […]
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Sep
20

Trending Dental Hashtags

Creating a social media strategy which engages not only your current followers but helps reach new ones is all about honing in on your target audience. So how exactly do you find the particular audience you’re searching for? One of the strongest ways to do this is through  the use of hashtags. Hashtags are a great way to reach the […]
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Jul
25

Successful Social Media Campaigns You Can Learn From

Running a social media campaign isn’t easy, depending on what industry you’re in or what service you’re trying to provide, there are a lot of variables to consider. A social media campaign could be a paid ad, a boosted post, a contest, promoting a hashtag, etc. All of these different campaign forms can have different goals attached to them, too. […]
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Jul
12

Sharing a Moment: Using Instagram Stories to Your Advantage

Are you seeking a fresh way to invigorate your social media strategy? Look no further than Instagram’s latest feature: Instagram stories. Instagram stories allow users to post photos or short videos that disappear after 24 hours. You might wonder how a business would utilize a feature that has a timeline for content.It’s simple: photo and video highlights of office happenings […]
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Jun
25

This July, Celebrate More than Fireworks at your Practice!

With June coming to an end, we’re almost halfway through 2018! As someone in the dental field, you know your business ebbs and flows, especially in the summertime. There is no time like the present to work on your marketing efforts for this summer and beyond! We know that coming up with creative content for your marketing efforts can be […]
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